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How Sustainability Improves Shareholder Value

How Sustainability Improves Shareholder Value
  One of the most important objectives, if not the most important, of a CEO has always been to enhance the shareholder value of the company. Today, CEOs are also concerned with implementing a sustainability strategy in the operations of the company. But there is often a resistance as sustainability, often referred to ESG (environmental accountability, social responsibility, and corporate governance) by institutional investors, may require an investment without an assurance of an associated return.   The question then becomes what is the impact of ESG on the stock price? It is obvious that investor perceptions and behavior directly affect the stock...
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